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Horwath HTL Health and Wellness
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Health and Wellness is growing at 9.2% annually, double hotels on their own
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Horwath HTL Health and Wellness has delivered 170 projects

Video Viewpoint

Ingo Schweder, Managing Director of Horwath HTL Health and Wellness, discusses the growing trend in wellness tourism.

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Horwath HTL Health and Wellness

Expert advice every step of the way

Horwath HTL Health and Wellness offers a full range of consulting and management services that make a difference in hotel and spa performance. From preliminary market research and feasibility work that helps determine if, what and how a property should be created, positioned and run in a given location to taking responsibility for its ongoing management and success.

At Horwath HTL Health and Wellness, we focus on:

  • Wellness Community Master Planning
  • Destination Retreats
  • Lifestyle & Wellness Centers
  • Bathhouses
  • Resort Spas
  • Urban Hotel Spas
  • Medical Spas
  • Health & Fitness Clubs
  • Day Spas

We specialize in three key areas: Market Research & Feasibility, Concept Development and Executive Recruitment.

Market Research & Feasibility
HEALTH AND WELLNESS FOCUSSED PROJECTS

  • Site Analysis
  • Market Research
  • Competitive Analysis
  • Positioning Strategy & Target Market
  • Service Platform Recommendations
& Unique Facility Features
  • Marketing Strategy
  • Architecture Program & Adjacency Diagram
  • Demand Analysis & Financial Forecast
  • Investment Analysis

Operational Concept Development
WELLNESS HOTELS

  • Overall Development Concept
  • Positioning Strategy
  • Cultural & Design Influence
  • Initial Look & Feel Recommendations
  • Rooms & Accommodation Concept
  • Food & Beverage Concept
  • Human Resource Philosophy
  • Service Culture & Employee Standard Recommendations
  • Wellness Concept
    • Treatments & Service Menu
    • Wellness Program Platform
    • Professional Product Line Recommendations
    • Sequence of Service with Initial Location-Specific Service Touch Points

HOTEL SPAS

  • Concept Statement
  • Positioning Strategy
  • Cultural & Design Influence
  • Unique Facility Features
  • Initial Look & Feel Recommendations
  • Treatments & Service Menu
  • Professional Product Line Recommendations

Executive Recruitment

  • Senior Wellness Team Recruitment
  • Selection Process
  • Detailed Interviews
  • Candidate Presentation

Success Stories

  • spa-iStock_5789658_MEDIUM.jpg
    Health & Wellness

    Health & Wellness – Switzerland

    Overview: More projects coming soon, please check back later.

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    re-positioning health & wellness neupositionierung
    Asset Management, Health & Wellness

    Re-positioning – Health & Wellness – Ticino, Switzerland

    Overview: Horwath HTL was instructed to review the proposed concept and to carry out a Feasibility Study to test the economic sustainability of such a re-positioning.

    Solution: We undertook an in-depth analysis of the Medical Wellness sector countrywide, thoroughly screened the competitive set, target markets and groups as well as market trends.

    Implementation: The new GM assumed his position in January 2017.

    Read More
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